{"id":3808,"date":"2020-03-30T14:25:13","date_gmt":"2020-03-30T11:25:13","guid":{"rendered":"https:\/\/www.altungida.com.tr\/?p=3808"},"modified":"2020-03-30T15:28:52","modified_gmt":"2020-03-30T12:28:52","slug":"giresun-findigi-cografi-isaret","status":"publish","type":"post","link":"https:\/\/www.altungida.com.tr\/en\/giresun-findigi-cografi-isaret\/","title":{"rendered":"Tescilli Co\u011frafi \u0130\u015faret"},"content":{"rendered":"

Co\u011frafi \u0130\u015faret Nedir \u2013 Hangi \u015eartlar\u0131 Ta\u015f\u0131mas\u0131 Gerekir<\/strong><\/h2>\n

B\u00f6lgelerin ve y\u00f6relerin g\u00f6z bebe\u011fi olarak kabul edilen \u00fcr\u00fcnler co\u011frafi i\u015faret almaktad\u0131r. Bu \u00fcr\u00fcnlerin bu co\u011frafi i\u015fareti kazanabilmesi i\u00e7in ne gibi \u00f6zelliklere sahip olmas\u0131 gerekmektedir? Bu sorunun cevab\u0131n\u0131 dilerseniz par\u00e7a par\u00e7a inceleyelim\u2026<\/p>\n

S\u00f6z konusu \u00fcr\u00fcn\u00fcn belli bir \u00f6zelli\u011finin olmas\u0131 co\u011frafi i\u015faretlerde aranan ilk \u015fartt\u0131r. Karakteristik olarak o b\u00f6lgeyi temsil etmeli ve farkl\u0131 alanlarda da o b\u00f6lgeyi hat\u0131rlatacak \u015fekilde tan\u0131nmal\u0131d\u0131r. Mevcut \u00fcr\u00fcn\u00fcn belli bir \u00fcne ve k\u00f6kene sahip olmas\u0131 da gerekmektedir. Bunun d\u0131\u015f\u0131nda y\u00f6re veya o b\u00f6lge ile \u00f6zde\u015flemi\u015f ve kabul edilmi\u015f olmas\u0131 da aranan \u015fartlar aras\u0131nda yer al\u0131r.<\/p>\n

Bu \u015fekilde co\u011frafi i\u015faret almaya hak kazanan \u00fcr\u00fcnler i\u00e7in ay\u0131rt edicilik unsuru da a\u011f\u0131r basar. S\u00f6z konusu olan bu i\u015faretler \u00fcr\u00fcnlerin ay\u0131rt edilmesinde ve farkl\u0131la\u015ft\u0131r\u0131lmas\u0131nda da \u00f6nem te\u015fkil etmektedir.<\/p>\n

Co\u011frafi \u0130\u015faret Tescilinin Ana Amac\u0131 Nedir<\/strong><\/h2>\n

Asl\u0131na bak\u0131l\u0131rsa burada ama\u00e7 \u00fcr\u00fcn\u00fcn kazand\u0131\u011f\u0131 prestijin korunmas\u0131d\u0131r. Nitelik ve kalitenin muhafaza edilmesi ile ayn\u0131 \u00f6zelliklere sahip g\u00f6r\u00fcnen di\u011fer \u00fcr\u00fcnlerden ayr\u0131lmas\u0131 ama\u00e7lan\u0131r. Bu bir nevi y\u0131llar i\u00e7erisinde kalitesini ortaya koymu\u015f bu \u00fcr\u00fcnleri korumak ve de\u011fer vermek anlam\u0131na gelir.<\/p>\n

Bir di\u011fer ama\u00e7 ise \u00fcreticileri korumakt\u0131r. Her ne kadar o \u00fcr\u00fcn i\u015faret alarak ismi \u00f6n plana \u00e7\u0131kar\u0131l\u0131yor olsa da onu \u00fcreten ki\u015fileri de te\u015fvik etmek son derece b\u00fcy\u00fck bir ama\u00e7 olarak \u00f6n plana \u00e7\u0131kmaktad\u0131r.<\/p>\n

Bu te\u015fvik sayesinde hem i\u015faret alan \u00fcr\u00fcn korunmu\u015f olur hem de kalitesi art\u0131r\u0131lm\u0131\u015f olur. \u0130\u015faretin sa\u011flad\u0131\u011f\u0131 prestij sayesinde \u00fcreticiler kaliteden \u00f6d\u00fcn vermeksizin belli bir kalite standard\u0131 i\u00e7inde kalmaya \u00e7al\u0131\u015facaklard\u0131r.<\/p>\n

F\u0131nd\u0131kta Co\u011frafi \u0130\u015faret ve Kalite<\/strong><\/h2>\n

S\u00f6z konusu olan f\u0131nd\u0131k \u00fcretimi oldu\u011fu zaman t\u00fcm d\u00fcnyada \u00f6ncelik T\u00fcrkiye\u2019dir. Giresun b\u00f6lgesinin f\u0131nd\u0131\u011f\u0131 s\u00f6z konusu oldu\u011funda da mineral, vitamin ve ya\u011f miktar\u0131 incelenmi\u015f ve tart\u0131\u015fmas\u0131z en kaliteli ve en \u00f6zel f\u0131nd\u0131k s\u0131n\u0131f\u0131nda yerini alm\u0131\u015ft\u0131r.<\/p>\n

Bu \u00fcr\u00fcn\u00fc farkl\u0131 co\u011frafyalarda ayn\u0131 fidanlarla \u00fcretilmeye \u00e7al\u0131\u015f\u0131lm\u0131\u015f olsa da b\u00f6lgenin iklimi, topra\u011f\u0131n\u0131n \u00f6zelli\u011fi gibi etkenler ayarlanamayaca\u011f\u0131 i\u00e7in ayn\u0131 kalitede f\u0131nd\u0131\u011f\u0131n \u00fcretilmesi m\u00fcmk\u00fcn olmam\u0131\u015ft\u0131r. Bu da Giresun f\u0131nd\u0131\u011f\u0131n\u0131n tart\u0131\u015fmas\u0131z olarak en kaliteli f\u0131nd\u0131klar aras\u0131nda yer almas\u0131na zemin haz\u0131rlam\u0131\u015ft\u0131r.<\/p>\n

D\u00fcnyan\u0131n En Kaliteli F\u0131nd\u0131\u011f\u0131 \u2013 Giresun Tirebolu F\u0131nd\u0131\u011f\u0131<\/strong><\/h2>\n

Art\u0131k Giresun f\u0131nd\u0131\u011f\u0131n\u0131n kalitesi hem \u00fclkemizde hem de d\u00fcnyada tart\u0131\u015f\u0131lmaya kapal\u0131 bir noktada yer almaktad\u0131r. Bunu co\u011frafi i\u015faret al\u0131nmas\u0131n\u0131n yan\u0131 s\u0131ra, y\u0131llard\u0131r \u00fcretilen f\u0131nd\u0131\u011f\u0131n kalitesinin de\u011fi\u015fmemesinden de anlamak m\u00fcmk\u00fcnd\u00fcr.<\/p>\n

Bilindi\u011fi \u00fczere \u201cGiresun Tombul\u201d f\u0131nd\u0131\u011f\u0131 d\u0131\u015f\u0131nda sivri f\u0131nd\u0131k ve kara f\u0131nd\u0131k i\u00e7inde co\u011frafi i\u015faret al\u0131nm\u0131\u015ft\u0131r. Fiskobirlik Y\u00f6netim Kurulu Ba\u015fkan\u0131 L\u00fctfi BAYRAKTA co\u011frafi i\u015faret al\u0131nmas\u0131 ile ilgili \u015funlar\u0131 s\u00f6yledi. D\u00f6rtmarkaya \u015fu anda f\u0131nd\u0131k \u00fcr\u00fcnleri i\u00e7erisinde co\u011frafi i\u015faret ile ilgili belgeyi barkod olarak verilece\u011fini belirten Bayraktar, \u201cD\u00fcnyada bir trend var ve bu sayede kendi b\u00f6lgende yetkin oluyor. Biz daha \u00f6nce Giresun tombul f\u0131nd\u0131\u011f\u0131n co\u011frafi i\u015faretini alm\u0131\u015ft\u0131k daha sonrada Giresun sivri f\u0131nd\u0131k ve kara f\u0131nd\u0131\u011f\u0131n\u0131n co\u011frafi i\u015fareti al\u0131nd\u0131.Bu konuda \u00e7al\u0131\u015fmaya destek veren payda\u015flar\u0131m\u0131z var. Bu \u00e7a\u011f\u0131n trend yakla\u015f\u0131m\u0131 \u00f6nemli bir yakla\u015f\u0131m, insani bir yakla\u015f\u0131m sonu\u00e7ta herkesin eme\u011finin kar\u015f\u0131l\u0131\u011f\u0131n\u0131 almas\u0131, de\u011fer katma anlam\u0131nda hem de t\u00fcketicinin hangi g\u0131daya ula\u015ft\u0131\u011f\u0131n\u0131, hangi g\u0131day\u0131 t\u00fcketti\u011fini bilmesi anlam\u0131nda iyi oldu bu konuda devam eden bir tak\u0131m \u00e7al\u0131\u015fmalar var\u201d dedi.<\/p>\n

\u201cD\u00fcnya’da Giresun f\u0131nd\u0131\u011f\u0131 diye bir de\u011fer var\u201d diyen BAYRAKTAR, \u201cBunu tescilleme, bu i\u015fi yapan insanlar\u0131n eme\u011fine de\u011fer katma anlam\u0131nda bir programa, bir hizaya koymak laz\u0131md\u0131 bunu da payda\u015flar\u0131 ile birlikte F\u0130SKOB\u0130RL\u0130K olarak yakla\u015f\u0131mlar\u0131m\u0131z var. \u015eimdi bir sonu\u00e7 alma zaman\u0131 in\u015fallah bu \u00e7al\u0131\u015fmalar \u00e7a\u011f\u0131n trend yakla\u015f\u0131m\u0131 bundan sonra muhtemelen t\u00fcketim alan\u0131nda ve imalat sekt\u00f6r\u00fc \u00e7ok daha geni\u015f bir anlamda bu t\u00fcr \u00fcr\u00fcnlere ciddi \u015fekilde \u00f6nem verecek bu \u015fekilde do\u011fal olarak eme\u011fe katk\u0131 sunmu\u015f olacak\u201d ifadelerini kulland\u0131.<\/p>\n

Altun G\u0131da \u2013 \u201cGiresun F\u0131nd\u0131\u011f\u0131\u201d \u0130smini Ya\u015fatacak<\/strong><\/h2>\n

Bayraktar, Giresun tombul f\u0131nd\u0131\u011f\u0131, sivri f\u0131nd\u0131\u011f\u0131 ve kara f\u0131nd\u0131\u011f\u0131 co\u011frafi i\u015faretini \u00fcr\u00fcnlerinde kullanmalar\u0131 i\u00e7in, 4 firmaya Denetim merci y\u00fcr\u00fctme kurulunun oluruyla tescil sahibi F\u0130SKOB\u0130RL\u0130K taraf\u0131ndan yetki belgesi verdiklerini kaydetti.<\/p>\n

Giresun kalite f\u0131nd\u0131klar\u0131n\u0131n ismini ya\u015fatacak d\u00f6rt firmadan bir tanesi olan Altun G\u0131da, bu kalite ve lezzetin gelecek nesillere aktar\u0131lmas\u0131n\u0131 sa\u011flayacak firmalar aras\u0131nda yer al\u0131yor… <\/em><\/strong><\/p>\n

Burada as\u0131l ama\u00e7 f\u0131nd\u0131\u011f\u0131n kalitesinin ilk bah\u00e7eden topland\u0131\u011f\u0131 andan, i\u015flenip sat\u0131\u015f\u0131n\u0131n yap\u0131ld\u0131\u011f\u0131 ana kadar takip edilmesini sa\u011flamakt\u0131r. Bu sebeple kalite takibinin yap\u0131lmas\u0131 i\u00e7in teknolojiden destek al\u0131nmaktad\u0131r. Ambalajl\u0131 ve d\u00f6kme \u00fcr\u00fcnlerde y\u00fcksek g\u00fcvenlikli QR kodlu hologram deste\u011fi al\u0131narak \u00fcretimi takip edilmektedir. Bu hologram\u0131n \u00fczerindeki karekodunu ak\u0131ll\u0131 cihazlardan okuttu\u011funuzda \u00fcr\u00fcne ait detayl\u0131 bilgileri g\u00f6rebileceksiniz.<\/p>\n

Co\u011frafi \u0130\u015faretin Faydalar\u0131 Nelerdir<\/strong><\/h2>\n
    \n
  • \u00dcretici a\u00e7\u0131s\u0131ndan; yeni bir de\u011fer meydana getiren \u00fcreticilerin, benzer \u00fcr\u00fcn \u00fcretenlerden daha farkl\u0131 oldu\u011funu bilmesi ama\u00e7lanmaktad\u0131r.<\/li>\n
  • \u00dcr\u00fcn\u00fcn uzun y\u0131llar boyunca kabul edilen kalitesi ve ismi resmi olarak belgelenecek ve farkl\u0131 \u015fekillerde sat\u0131\u015f\u0131 yap\u0131lacakt\u0131r. Bu da hem yurt i\u00e7inde hem de uluslararas\u0131 pazarda isminin marka de\u011ferini art\u0131racakt\u0131r.<\/li>\n
  • Kaliteli bir \u00fcr\u00fcn oldu\u011fu i\u00e7in, \u00fcretiminde kaliteden \u00f6d\u00fcn vermeksizin miktar\u0131n art\u0131r\u0131lmas\u0131 ama\u00e7lanmaktad\u0131r. Bu da hem \u00fcreticiler a\u00e7\u0131s\u0131ndan hem de yeni i\u015f imkanlar\u0131n\u0131n artmas\u0131 a\u00e7\u0131s\u0131ndan \u00f6nemlidir.<\/li>\n
  • K\u00f6yden kente g\u00f6\u00e7\u00fcn \u00f6n\u00fcne ge\u00e7en bir ad\u0131m olarak \u00f6n plana \u00e7\u0131kmaktad\u0131r.<\/li>\n<\/ul>\n

    T\u00fcketici A\u00e7\u0131s\u0131ndan Co\u011frafi \u0130\u015faretin \u00d6nemi <\/strong><\/h2>\n
      \n
    • Hepsinden \u00f6nemlisi kaliteli olan\u0131n \u00f6n plana \u00e7\u0131kar\u0131lmas\u0131 ama\u00e7lan\u0131r. T\u00fcketici bir \u00fcr\u00fcn almak istedi\u011finde y\u0131llar\u0131n verdi\u011fi deneyim ve kaliteyi co\u011frafi i\u015faret isminden anlayabilecektir.<\/li>\n
    • Bu co\u011frafi i\u015faretler benzer \u00fcr\u00fcnlere k\u0131yasla hem g\u00fcvenilirlik hem de kalite anlam\u0131na gelecektir.<\/li>\n
    • Ay\u0131rt edici \u00f6zelliklerinin (vitamin, ya\u011f ve mineral de\u011ferleri hatta lezzet ve aromas\u0131) korundu\u011fu i\u00e7in g\u00fcven unsuru art\u0131r\u0131lacakt\u0131r.<\/li>\n
    • Bir \u00fcr\u00fcn sat\u0131n al\u0131nmak istendi\u011finde emek sarf edilen, kalite muhafaza edilen bu \u00fcr\u00fcnler \u00f6n plana \u00e7\u0131kar\u0131lm\u0131\u015f olacakt\u0131r.<\/li>\n<\/ul>\n

      Giresun Kalite Tombul F\u0131nd\u0131\u011f\u0131 Hakk\u0131nda<\/strong><\/h2>\n

      F\u0131nd\u0131k Tar\u0131m Sat\u0131\u015f Kooperatifleri Birli\u011fi (F\u0130SKOB\u0130RL\u0130K) Y\u00f6netim Kurulu Ba\u015fkan\u0131 L\u00fctfi Bayraktar, Giresun Kalite Tombul F\u0131nd\u0131\u011f\u0131’n\u0131n T\u00fcrk Patent Enstit\u00fcs\u00fc (TPE) taraf\u0131ndan tescil edildi\u011fini belirterek, “T\u00fcketici hassasiyet g\u00f6sterdi\u011fi s\u00fcrece ba\u015fka bir f\u0131nd\u0131\u011f\u0131n Giresun kalite ad\u0131 alt\u0131nda sat\u0131labilmesi m\u00fcmk\u00fcn olmayacak” dedi.<\/p>\n

      Bayraktar, AA muhabirine yapt\u0131\u011f\u0131 a\u00e7\u0131klamada, Giresun Kalite Tombul F\u0131nd\u0131\u011f\u0131’n\u0131n d\u00fcnyada e\u015fi benzeri bulunmayan bir aromaya sahip oldu\u011funu s\u00f6yledi.<\/p>\n

      Bu f\u0131nd\u0131k \u00e7e\u015fidinin Giresun’a \u00f6zg\u00fc oldu\u011funu dile getiren Bayraktar, “Bu, Giresun b\u00f6lgesinde, belki bir miktar da Be\u015fikd\u00fcz\u00fc, Vakf\u0131kebir, Per\u015fembe b\u00f6lgesinde yeti\u015fen f\u0131nd\u0131\u011f\u0131n ad\u0131d\u0131r. \u00dcr\u00fcn art\u0131k co\u011frafi i\u015farete sahiptir ve F\u0130SKOB\u0130RL\u0130K ad\u0131na tescillenmi\u015ftir.” diye konu\u015ftu.<\/p>\n

      Baz\u0131 f\u0131nd\u0131klar\u0131n, Giresun Kalite Tombul F\u0131nd\u0131\u011f\u0131 ad\u0131 alt\u0131nda piyasaya s\u00fcr\u00fcld\u00fc\u011f\u00fcn\u00fc anlatan Bayraktar, \u015funlar\u0131 kaydetti:<\/p>\n

      “Bundan sonra t\u00fcketici t\u00fcketti\u011fi \u00fcr\u00fcn\u00fcn hakikaten Giresun kalite mi Giresun b\u00f6lgesine mi ait oldu\u011funu ara\u015ft\u0131rmak isterse bu \u00fcr\u00fcn\u00fcn men\u015feine kadar inecek. Giresun kalite diye sat\u0131lan f\u0131nd\u0131k hakikaten Giresun kaliteyse bunu Giresun’un A mahallesinde, B k\u00f6y\u00fcnde hangi \u015fahs\u0131n bah\u00e7esinden \u00e7\u0131kt\u0131\u011f\u0131na da ula\u015f\u0131lm\u0131\u015f olacak. \u00dcr\u00fcn\u00fcn pazarlanmas\u0131 konusunda da \u00e7ok \u00f6nemli bir hadise bu.”<\/p>\n

      L\u00fctfi Bayraktar, Giresun Kalite Tombul F\u0131nd\u0131\u011f\u0131’n\u0131n sekt\u00f6r a\u00e7\u0131s\u0131ndan \u00f6zel konuma sahip oldu\u011funu belirterek, “Bu anlamda fiyat a\u00e7\u0131s\u0131ndan bir fark\u0131 var Giresun kalitenin. Dolay\u0131s\u0131yla 2000-2001 y\u0131llar\u0131nda co\u011frafi i\u015faret anlam\u0131nda belge al\u0131nm\u0131\u015f, bunu tescillemek bize d\u00fc\u015fm\u00fc\u015f. Yakla\u015f\u0131k 15 y\u0131ll\u0131k s\u00fcre\u00e7. Bundan b\u00f6yle t\u00fcketici hassasiyet g\u00f6sterdi\u011fi s\u00fcrece ba\u015fka bir f\u0131nd\u0131\u011f\u0131n Giresun kalite ad\u0131 alt\u0131nda sat\u0131labilmesi m\u00fcmk\u00fcn olmayacak. Dolay\u0131s\u0131yla bu da Giresun kalite f\u0131nd\u0131\u011fa, mutlaka de\u011fer anlam\u0131nda katk\u0131 sunacakt\u0131r.” ifadelerini kulland\u0131.<\/p>\n

      Giresun Tombul F\u0131nd\u0131\u011f\u0131 Hak Etti\u011fi Yerde<\/strong><\/h2>\n

      Bir f\u0131nd\u0131kta aranan b\u00fct\u00fcn olumlu \u00f6zellikleri b\u00fcnyesinde bar\u0131nd\u0131ran Giresun Kalite F\u0131nd\u0131\u011f\u0131, ilerleyen zamanlarda gerek \u00fclke i\u00e7inde gerekse uluslararas\u0131 pazarda ad\u0131ndan ve kalitesinden bahsettirmeye devam edecektir.<\/p>\n

      Biz Altun G\u0131da olarak Giresun Kalite F\u0131nd\u0131\u011f\u0131n\u0131n korunmas\u0131 i\u00e7in \u00fczerimize d\u00fc\u015fen g\u00f6revleri yapaca\u011f\u0131m\u0131z\u0131 ve bu Co\u011frafi i\u015faretin gelecek nesiller taraf\u0131ndan da tad\u0131lmas\u0131 i\u00e7in titizlikle \u00e7al\u0131\u015faca\u011f\u0131m\u0131z\u0131 belirtmek isteriz.<\/p>\n

      Has F\u0131nd\u0131\u011f\u0131n Haz Bah\u00e7esinde<\/em><\/strong> bulu\u015fmak \u00fczere\u2026<\/strong><\/p>","protected":false},"excerpt":{"rendered":"

      Co\u011frafi \u0130\u015faret Nedir \u2013 Hangi \u015eartlar\u0131 Ta\u015f\u0131mas\u0131 Gerekir B\u00f6lgelerin ve y\u00f6relerin g\u00f6z bebe\u011fi olarak kabul edilen \u00fcr\u00fcnler co\u011frafi i\u015faret almaktad\u0131r. Bu \u00fcr\u00fcnlerin bu co\u011frafi i\u015fareti kazanabilmesi i\u00e7in ne gibi \u00f6zelliklere sahip olmas\u0131 gerekmektedir? Bu sorunun cevab\u0131n\u0131 dilerseniz par\u00e7a par\u00e7a inceleyelim\u2026 S\u00f6z konusu \u00fcr\u00fcn\u00fcn belli bir \u00f6zelli\u011finin olmas\u0131 co\u011frafi i\u015faretlerde aranan ilk \u015fartt\u0131r. Karakteristik olarak o […]<\/p>","protected":false},"author":4,"featured_media":3820,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[79],"tags":[122],"_links":{"self":[{"href":"https:\/\/www.altungida.com.tr\/en\/wp-json\/wp\/v2\/posts\/3808"}],"collection":[{"href":"https:\/\/www.altungida.com.tr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.altungida.com.tr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.altungida.com.tr\/en\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.altungida.com.tr\/en\/wp-json\/wp\/v2\/comments?post=3808"}],"version-history":[{"count":4,"href":"https:\/\/www.altungida.com.tr\/en\/wp-json\/wp\/v2\/posts\/3808\/revisions"}],"predecessor-version":[{"id":3822,"href":"https:\/\/www.altungida.com.tr\/en\/wp-json\/wp\/v2\/posts\/3808\/revisions\/3822"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.altungida.com.tr\/en\/wp-json\/wp\/v2\/media\/3820"}],"wp:attachment":[{"href":"https:\/\/www.altungida.com.tr\/en\/wp-json\/wp\/v2\/media?parent=3808"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.altungida.com.tr\/en\/wp-json\/wp\/v2\/categories?post=3808"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.altungida.com.tr\/en\/wp-json\/wp\/v2\/tags?post=3808"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}